Buy The Rise of Fashion and Lessons Learned at Bergdorf Goodman or Crossing Fifth Avenue To Bergdorf Goodman: An Insiders Account on The Rise Of Luxury Retail or Crossing Fifth Avenue To Bergdorf Goodman: An Insiders Account on The Rise Of L.
The Rise of Fashion and Lessons Learned at Bergdorf$22.55From lavish events attended by high-profile personalities such as Princess Diana, Margaret Thatcher, Jacqueline Onassis, and Yves Saint Laurent to the latest creative ventures of Marc Jacobs, Donna Karan, Michael Kors and Donald Trump, Ira Neimark, the legendary leader of fashion luxury retail, recounts how he and his talented fashion and merchandising team brought Bergdorf Goodman to its leadership position an approach, he shows, that continues to inform the most successful designers and business leaders today.
Crossing Fifth Avenue To Bergdorf Goodman: An $68.00From assistant to the doorman at Bonwit Teller to CEO of Bergdorf Goodman, Ira Neimark crossed Fifth Avenue unlike anyone else. Christmas 1938, when he began working at Bonwit Teller on 56th Street and Fifth Avenue, he had just turned 17. Mary Martin, the toast of Broadway, sang at Bonwit's exclusive 721 Club Christmas cocktail party where young Ira, in a snug bellhop uniform, greeted the rich and famous.